SIDE EVENTS 2026

Pre-Opener

February 3 2026
25hours Hotel Hafencity
The SPOBIS Conference kicked off in a special setting at the 25hours Hotel Hamburg HafenCity. In a relaxed yet stylish atmosphere, invited guests gathered for exclusive networking while enjoying finger food and drinks. Attendance at this opening event was by invitation only. As a SPOBIS Club member, you’re guaranteed a spot at the pre-opener, along with many other benefits. Secure your spot in the SPOBIS Club now!

At Broski x SPOBIS

February 4 2026
Stage Z
Following the fantastic feedback from last year, host GamerBrother returned to the Congress Center Hamburg (CCH) with “At Broski - The Sport Show” and once again brought exciting guests onto the stage.

Before the show, visitors could browse through the Vintage Soccer Market, featuring over 2,000 original jerseys, and get in the mood for the event.

Show guests included:
Claus Costa, Sporting Director, Hamburger SV
Keke Topp, Player, SV Werder Bremen
Marcell Jansen, Official & Former Pro
Florian Plettenberg, Sky Reporter

Vintage Fussball Börse

February 4 2026
Foyer 3+H
In 2026, the "Vintage Fussball Börse" made its debut at the SPOBIS Conference. With over 2,000 guaranteed authentic vintage jerseys, it captured the spirit of the times, in which soccer, fashion, and pop culture are closely intertwined. Hand-selected dealers ensured the verified authenticity of the jerseys on offer.

Get-Together

February 4, 2026,
Expo Area
The sports business industry knows and loves the get-together, which is a real highlight on the first evening of the SPOBIS Conference. The first day wrapped up with casual networking, great music, and a relaxed atmosphere, offering the perfect opportunity to make new connections and strengthen existing ones. Many a long-term partnership has begun here.

SPOBIS 100

February 5, 2026
Fairmont Hotel Vier Jahreszeiten
On the second evening of the SPOBIS Conference, the international elite of the sports business gathered at the Fairmont Hotel for a special, exclusive evening. In an exceptional setting, the invited guests enjoyed first-class food, select drinks, and networking at the highest level. Attendance was by invitation only.

SPOBIS Run & Talk by SCC EVENTS

February 5, 2026
Germania Ruderclub
Get talking while you run: The SPOBIS Run & Talk by SCC EVENTS took place along the beautiful Alster in the heart of Hamburg. The roughly 7-kilometer route offered the perfect start to the SPOBIS day—with fresh air, positive energy, and plenty of conversation on the go.

Club Warm-up

February 4, 2026
SPOBIS Club Lounge
The warm-up before the big get-together was the perfect way to kick off the evening. While enjoying drinks, SPOBIS Club members struck up conversations, strengthened existing bonds and got in the mood for the rest of the evening together. This event was reserved for SPOBIS Club members.

Elevator Pitch

February 5, 2026
Room Y
During the elevator pitch, selected companies from the sports industry had the opportunity to present their own ideas, concepts, and services—with the chance to secure a deal. Participation was exclusively for SPOBIS Club members.

Meetups

February 4-5, 2026
CCH
The meetups featured topic-specific roundtables with selected industry experts. In small groups, participants discussed key issues in the sports business, shared relevant insights, and brought together different perspectives.

Wine Tastings

February 4, 2026
CCH - Wine Bar
The event provided the perfect opportunity to enjoy interesting conversations in a relaxed atmosphere while sipping select wines from the Koegler Winery in Eltville.

Day #2 Warm-Up

5 February
Jung von Matt SPORTS Office
Creativity in sports has long been part of the game and is increasingly becoming a true game-changer. The world’s leading creative festival, Cannes Lions, along with Weischer and Jung von Matt SPORTS, jointly hosted a get-together. Over snacks and drinks, participants reviewed outstanding creative campaigns, including one by Adidas in basketball. In addition, colleagues from Cannes presented the new “LIONS Sport” format, which took place for the first time during the 2026 World Cup year.